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Internet Marketing Metrics – what to measure?

WHAT SHOULD SMALL BUSINESSES BE MEASURING TO TRACK THEIR INTERNET MARKETING SUCCESS? by Chris Sheehy | Sidewalk Branding Company   The answer depends on their goals – but as a baseline, we recommend...

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How I Got Into SEO – My Story

One of the questions I get asked often, is how I got into SEO. Nearly everyone is completely surprised to learn that I didn’t plan on becoming a search engine specialist – not by a long shot. Truth is...

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Where Do Search Engines Get Their Information?

By Chris Sheehy | Sidewalk Branding   Have you ever wondered where search engines get their information? Well, you probably know that search engines gather information about your business directly from...

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